Visual artist Ricard Martínez Teruel is the author of the poster for the 29th edition of Concurs de Castells, while the different adaptations were made by designer Miquel Àngel Cuesta.
Ricard Martínez has named the image "Beating Architecture", made following a technique known as rephotography, which the author has been practicing for over 20 years. The process has been hard, meticulous and very technical, just like castells during their building process. In this sense, Martínez wanted to incorporate into the creation process “the way in which these flesh-and-bone structures are built”, he said.
The way he achieced this was “by combining photograph that, starting from a first photo from the 1st ever Concurs de Castells held in 1932, were stacked on top of each other, as if each image became a part of the resulting castell, which create endless historical scenes. In this way, the final representation is constructed exactly as what it’s aiming to represent", said Martínez Teruel.
A total of 973 photographs were viewed, of which 224 were selected and, out of these, 68 made it to the final design. It’s these 68 images what make up, once superimposed on each other, the final image of the poster. The end result is an image that grew on its base and height, in a kaleidoscope of shirt colours, witness of the evolution and growth of the 'castells' world.
The author is also satisfied "with climbing this castell of photographic moments" and considers that "the final result condenses the history of the Concurs de Castells, since the first edition up until today, carrying the power of a living architecture".